PEOPLE Baby Ariel on Her Overnight Fame: ‘It Hasn’t Always Been Easy’

In 2015, Ariel Martin was just a typical 15-year-old from Southern Florida, going to school and using her phone to text with friends and check Twitter.

But one bored night, she started tinkering with the then-new music video app, that lets users create 15-second lip-synching clips, and dubbed herself “Baby Ariel.” “I never thought it would be anything,” she tells PEOPLE in this week’s issue. “I just shared the videos with my friends.”

But when her video lip-synching to “Stupid Hoe” by Nicki Minaj was featured on the app’s homepage, her life was forever change almost overnight.

Newsletter Sign-up

Receive exclusive Baby Ariel content and offers!